THE HUNTINGTON

GraphicUser was brought in with SOM Graphics to develop approaches to signage that would best reflect the rich legacy of this Southern California institution. Palettes for materials, color sensibility, scale, typography and layout were established to constitute the graphic standards. The sign forms and their fabrication details were designed to support the brand image while allowing for updates to be made easily and cost efficiently.

Featured Projects

Noirmoutier

Asian Art Museum

49 South Van Ness

KQED

A.C.T. Strand Theater

Google / B41